Video Production Blog Knowing your Audience. There’s something intensely satisfying about watching something and feeling like it was meant just for you. Well, maybe not when Facebook ads pop up about the exact thing you talked to your friend about. That feels creepy. But instead, an instructional video that shows the exact problem and how you can solve it, or a front-page service film that offers you precisely what you’re looking for. We’re certainly guilty […]Read More
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Colour is everywhere all the time, and like many things that are everywhere, it’s easy to forget just how much of what we perceive is based on colour. Most of us will remember a point in time when our English teachers tried to show us how colour is used by authors and directors with obvious examples. “The curtains were blue because the main character was sad”, or something along those lines, was a standard line. […]Read More