Melbourne is full of creators. With smartphones getting better every year, almost anyone can film a quick clip, post it online and see engagement instantly. User-generated content is everywhere—and some of it performs extremely well. So it’s understandable that many Melbourne organisations wonder: “Do we still need professional videography?” But while DIY clips and UGC are great for fast, casual updates, they don’t replace the quality, clarity and trust that a professional videographer in Melbourne […]