2020 has caused many of us to change our viewing habits. We’re watching more and more every day, with approximately eight billion video views on Facebook per day and 75% of mobile traffic predicted to be video content by 2025. As a result, it is crucial that we master what makes these videos so popular and, as such, we’d like to take you through the top video trends of 2021. The continued rise of live streams Following the age […]
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A Year In Review
Twas the night before before Covid and all through the town, Every person was booking to lock their plans down. Not a weekend lay empty, nor a lunch left unfilled For the plans of great feasting and gin fresh distilled. When off in the distance, came the rumour of sick, Of flu-like symptoms which would transmit right quick. Like a flash it engulfed us and spread through the land, Every breath became risky, every touch […]
Read MoreThe Hospital Videos Youtube Rejected
The Hospital Videos Youtube Rejected For the first time this year we had a situation where YouTube blocked three videos we produced for attempting to “profit off of a sensitive event”. More about that later. When Catholic Health first approached the Jasper Picture Company and detailed that they wanted a video expressing their gratitude to their staff, it was up to us to work out the best way forward. We edited together clips from a past St […]
Read MoreA Mini Production From a Distance
How Do You Capture an Audience from Home for a 2-Day Conference? The simple answer is: bring the energy of live TV into the virtual space. That’s exactly what we did for AFCA’s member forum. We used a mix of live streaming, interactive tools, and professional production to keep everyone alert and engaged for two days straight. Transforming a Traditional Conference into a Virtual Experience Platform Choice: We used Vimeo for live video hosting. It […]
Read MoreCovid Updates in 18 Languages
The Covid-19 lockdown has revealed a lot about ourselves. We found out that we’re hopeless at puzzles, can’t bake sourdough to save our lives and that having ‘spare time’ doesn’t automatically mean we’re about to start reading every book under the sun. Looking more broadly though, this pandemic also shone a light on our communication skills and, more specifically, the difficulty with keeping our multilingual communities informed about the virus. Enter the North Western Melbourne […]
Read MoreChristmas Video Content
Christmas Video Content It’s November already and we are predictably seeing christmas items appearing in the stores. Of course in Melbourne the stores only recently opened, but it’s a reminder that 2020 is nearly at an end (thank goodness). Certainly in Melbourne we won’t be able to have normal business gatherings to celebrate the holidays and even messaging from bosses will be different. We have had a few enquiries lately from businesses looking to create […]
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