Starting off a new marketing campaign can be difficult.  Some of you will have marketing budgets, some of you won’t. My thought on marketing budgets is that if your marketing is working, and if it is driving sales and profit, surely the budget shouldn’t be limited. If...

So we're back in lockdown. It is what it is. But, since we're all stuck at home and quarantine anxiety may be on the rise, we thought we would offer you some of our best film and tv recommendations to help take your mind off of the everything.  First off, DON'T WATCH...

“Matt — hold up! I just run a small business. How can I afford professional video production?” It’s a fair question. A basic video shoot and edit can cost anywhere from $3,500. How can a small business, as a sole operator, get professional video production for their...

Covid am i right? If there is one thing that covid hasn’t affected it is communication, but it has affected the way news crews work. Many news teams across the country have been split into groups. Groups that are isolated from one another in case of an outbreak. What...

1. Training  Designed for internal use, it would help train those within your company in relation to new tasks, new legislation etc. 2. Recruiting Video How do you attract the right staff, with the right attitude? Produce a video for external use that highlights all...

Or laugh. Or maybe we're trying to make you nervous. The whole point of marketing is to illicit emotional reactions from your audience. To read them and know how to grab their attention. And though reading minds may seem impossible, there is a secret weapon to master...

Does interviewing someone stress you out? Or maybe you’re about to be interviewed and need some tips to calm your nerves. Here at The Jasper Picture Company we have created the ultimate guide to ensure you nail the interview and get the sound bite you’ve been dreaming of.

So you’re looking to start a career in video production? While it can be a tough industry to crack into, there are certain steps you can take to help ensure not only that you get your foot in the door but that it swings wide open.    Always Network  The secret...

Video styles are always changing so we have had a look and created the definitive list of all the new trends for the new year. Be sure to have a close look and see which of these options would work best for your needs.