Written by Charlie Staindl And we’re back with another Lockdown! If you’re living outside of Melbourne, or inside Melbourne but under a rock, you might be whistling with glee as you continue your day-to-day COVID-normal lives. Sadly for us who live in Australia’s second-biggest city, we’re stuck in our homes as we wait for an even more contagious variant of COVID-19 to die down. But just because we’ve done it before, doesn’t mean it gets […]
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Why Video Marketing Works – Everything You Need To Know
Video Production For Your Business While there are many things a company needs to do to be successful, one of the most essential tasks of them all is to stand out from your competition. One of the easiest ways to do this is by creating a brand story through engaging content. Stories teach us complex information in an easy way, tell us who we should trust, and play on our senses. While there are many […]
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On the road during Covid: filming one of our largest projects ever
On the Road During Covid: Filming One of Our Largest Projects Ever Travelling in Australia has become more important than ever. Usually, in order to get away, you have to wait for a long weekend or use a cheeky sick day to make the most of your time. However, for two of our team, travel and work became one and the same as they drove around Victoria, capturing all the beauty it had to offer. […]
Read MoreIs Covid-19 changing Australia’s place in the global film industry?
One of the only certain things these days is that covid regulations can change at any moment. But despite the chaos, the Australian film industry could stand to prosper over the next few years, as low case numbers and generous government incentives present an enticing location for film crews around the world. Is Covid-19 changing Australia’s place in the global film industry? Currently, all media productions and broadcasts are able to go ahead although of […]
Read MoreThe 5 Videos You Need on Your Website
Including videos on your website is a guaranteed way to get more eyes on your page and bump up your standing in Google. But which videos do you pick? We’ve gone through and created a definitive list of the types videos proven to get the best results. Above the fold Above the fold videos follow a basic idea: show rather than tell. Now these videos are simple. No audio required, all you need are some […]
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DIY Business Video Production
There are many occasions in a company’s life when video production is required but not the video production company and the price tag that goes along with it. They might be day to day short videos to keep up your social media video presence. Front of mind marketing is a thing, where if you get in front of potential customers often they will remember you when the time comes to make a purchase. Day to […]
Read MoreVideo Production starts with a Good Idea
Video production and videos in general can get boring. Every minute 300 hours of vision are uploaded to youtube. A lot of them are the same and formulaic. But the videos which are different, which stray from the popular formular of the time, tend to be the most popular. So how do you come up with a good idea that ignores the mould rather than fits it? Well, what is a good idea for you […]
Read MoreSaying goodbye to Melbourne’s History
Melbourne’s skyline has changed a lot over the decades. We had the privilege to film the latest of those changes; the closure of St Vincent’s Aikenhead wing. A building of a by-gone era, beloved by any who had the pleasure to walk it’s halls. It is often difficult to articulate the emotional tie one can have with a building. Be it your childhood home, your favourite cafe as a teenager, the first building you worked […]
Read MoreIs There Any Point?
Is there any point? Video production companies are a dime a dozen. Everyone seems to know someone who knows someone else who creates video content. Most companies will use similar cameras, similar video edit programs and similar sound and light packages. So how do you choose who to work with? On a fundamental level, at The Jasper Picture Company we like to work for people we care about, people who share similar ideals to us, […]
Read MoreWhat To Watch This Long Weekend
What To Watch This Long Weekend There’s a long weekend coming up. For some this will mean a chance to rest and recuperate, for others it may be a spiritual weekend with family. Regardless of where you fall, we’ve put together some suggestions of high quality, fun, game-changing films you can watch over the next few days. For the family focus Of course, breaks are often spent with family. But sometimes a lot of time […]
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