After a decade of working with nearly a dozen Melbourne councils, we have seen how the right video strategy can improve community engagement, clarify complex messages and bring local stories to life. This guide brings together practical lessons that councils across Melbourne can use straight away.
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Using Video to Ensure Policy Clarity & Public Trust in Melbourne
Connecting with the community is vital for Victorian government departments and local councils. You work hard to create policies and deliver services that make Melbourne and Victoria better places to live. But how well are those messages getting through? In today’s busy world, full of competing information, making sure people understand what you do, and trust that you’re doing it right, is tougher than ever. Research shows that trust in government isn’t always high and […]
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