If you’re part of a Melbourne Not for Profit (NFP), you understand the challenge of getting your message heard and keeping those vital donations coming in. You put significant effort into making a difference, but sometimes it feels difficult to cut through the noise. We understand. Here at The Jasper Picture Company, we’ve been working alongside Melbourne NFPs, health organisations, and community groups since 2014. We are a video production company with a social conscience. […]
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The election has been called. The clock is ticking. We’re four weeks out from polling day, and for purpose-led not-for-profits, this moment is more than just politics. It’s a rare and valuable window to influence decisions, rally supporters, and be seen. During an election campaign, the media is active, politicians are paying attention, and the public is more engaged than usual. If you have something to say, now is the time to say it — […]
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Creating the Perfect “About Us” Video for Your Organisation Introduction If you’re keen on crafting an “About Us” video that actually engages and converts — and doesn’t just sit on your website minding its own business — you’ve come to the right place! We, at The Jasper Picture Company, have been in the video production game for years, creating videos that tell compelling stories. Interest: The “Why” and “What” of “About Us” Videos Why Bother? […]
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In the not-for-profit world, storytelling isn’t just a creative choice—it’s a lifeline. Donors connect with causes that move them emotionally, and few mediums convey emotion as powerfully as video. From heartfelt testimonials to behind-the-scenes looks at community impact, video production helps Melbourne’s not-for-profits turn their mission into motion—literally. Recent data shows that videos can increase donation page conversions by up to 80% (Wyzowl Report), making them one of the most effective tools for inspiring generosity […]
Read MoreCreating the Impact You Need Not-For-Profit (NFP) organisations need more money, more supporters, and more people to know about the important work they do. This engagement serves a purpose; ultimately, NFPs exist to create positive impact and public benefit. But, with over 56,000 registered charities in Australia alone, it’s hard to stand out. No longer can charities assume that their important calls to action will cut through the crowded social media landscape based on good […]
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