Melbourne is full of creators. With smartphones getting better every year, almost anyone can film a quick clip, post it online and see engagement instantly. User-generated content is everywhere—and some of it performs extremely well. So it’s understandable that many Melbourne organisations wonder: “Do we still need professional videography?” But while DIY clips and UGC are great for fast, casual updates, they don’t replace the quality, clarity and trust that a professional videographer in Melbourne […]
Read MorePost Tagged with: "videographer"
Professional Videographer Melbourne: Why Experience Matters When Choosing a Videographer
Hiring a professional videographer in Melbourne is a big decision. The right choice means polished, professional content that builds trust. The wrong choice can leave you with missed shots and wasted budget. In Melbourne’s busy creative market, experience is what separates reliable professionals from hobbyists. An experienced videographer does more than film what’s in front of them. They know how to tell a story, adapt to unexpected challenges, and deliver work that aligns with your […]
Read More
Why Failing Fast Builds Better Video Production Teams
“If I told you you were 30 failures away from your goal, how fast would you want to fail?”— anon What Failing Fast Means in Video Production We set up an interview, we shoot some b-roll’ do it well, we do it consistently’ and we know what works and have been doing the same thing for years. But we want to aim higher, get better, and make our work the best it can be. From […]
Read More
Choosing a Melbourne Videographer: 10 Questions You Must Ask Before Hiring in 2025
Introduction: How to Find the Right Videographer in Melbourne Finding the right videographer Melbourne organisations can rely on isn’t just about picking the first name in a Google search. Melbourne’s creative scene is crowded. There are solo freelancers, small production teams, and full-service agencies all promising quality work. But if you don’t know the right questions to ask, you could end up with a product that misses the mark, costs more than you expected, or […]
Read More
A Day in the Life of a Melbourne Videographer
Written by Emel Berdilek Welcome back! I start my morning with a cold-pressed green juice and a leisurely 10km run. Then I have the perfect breakfast of the most perfect avocado. The most perfect toast and a side of my multivitamin … jokes. LOL … I just microwave my oats for 2 minutes. Every day is different. No, really, every day is totally its own adventure. One day, I will wake at 7am and roll […]
Read More4 Tips On How To Start Your Front Page Video
4 Tips On How To Start Your Front Page Video There’s a certain beauty to the slick, standard corporate front-page videos you see on website front pages. It’s like walking into a home and seeing the living room; it’s a starting point for how you feel about the house and the people who live in it. Everyone’s is different, but a lot of them look the same. Plus you tend to remember the ones that […]
Read MoreWhat YouTube can teach you about video marketing?
What YouTube can teach you about video marketing? If you’re reading this, you’re not currently down a YouTube rabbit-hole. Congratulations! Especially considering how many people are, as YouTube accounts for 25% of mobile traffic across the globe. The video hosting phenomenon was bought for $1.6 billion in 2010, and things have only gone up for the platform since then. The video-sharing behemoth has grown every year since it’s been online, and is now a massive […]
Read More
Looking for Video Production in Melbourne?
Looking for Video Production in Melbourne? Choosing the right location for your next video campaign can seem challenging when you have tons of options to choose from. There are a lot of factors to consider before choosing a location, such as the cost, permissions needed to film, and what the area will add to your video in terms of value and local talent. However, if you find yourself unable to travel to faraway destinations for […]
Read MoreIs There Any Point?
Is there any point? Video production companies are a dime a dozen. Everyone seems to know someone who knows someone else who creates video content. Most companies will use similar cameras, similar video edit programs and similar sound and light packages. So how do you choose who to work with? On a fundamental level, at The Jasper Picture Company we like to work for people we care about, people who share similar ideals to us, […]
Read MoreHow To Start Your Next Campaign
Starting off a new marketing campaign can be difficult. Some of you will have marketing budgets, some of you won’t. My thought on marketing budgets is that if your marketing is working, and if it is driving sales and profit, surely the budget shouldn’t be limited. If it is working, it should be ramped up to drive more sales and more profit. Ideally, your video strategy this year will be about testing, every day, to find a campaign that works. Then […]
Read More