Not all videos do the same job. Some tell your story. Some prove what you do works. Others help you hire, train your team, or speak to your community or investors. The trick is choosing the right type of video for the outcome you want.

In this video production types blog, we break down the main kinds of corporate videos and when to use them, so you don’t waste time or budget on the wrong style. If you want a quick shortcut, take the quiz below, it will point you to the video type that fits your goal.